Meet Our Agent: Rich Ford!

PERSONAL, PROFESSIONAL . . .

Have you ever felt that your Realtor didn't listen to you or work hard on your behalf? I am motivated by the simple desire to serve clients well and build a reputation for honesty and excellent real estate services. Whether you are buying your first home, trading up, downsizing, relocating, or investing in rental property, I will help you find the right home, condo, or investment property and financing suited to your needs. I understand that real estate transactions are some of the most important financial events in which you will ever be involved. Let me put my experience, work ethic, and willingness to listen & ask questions to work for you. I promise you personal service and no high pressure. I want to assist just a limited number of clients at a time in order to serve them in the same manner that I would liked to be represented.

 

SELLERS

If you are listing your property, I will work up a thorough Comparative Market Analysis (CMA) to give you a realistic evaluation of its value and salability. I will also make suggestions on maintenance, repairs, & improvements that will help maximize the value of your property, and I will actively market it according to your desires and keep you informed about showings and prospective buyers. I will be present for inspections, (and for repairs when you cannot be home to meet a contractor), and I will work closely with your escrow officer to anticipate possible problems and help facilitate a timely closing.

 

BUYERS

Finding the right home in the right neighborhood that you can afford is a challenge. I have lived in the Salem/Keizer community since 1976 and know the mid-Willamette Valley area well. Together, we will develop a list of the features and considerations that are most important to you. With that information, I will search the thousands of listings of available properties to identify a manageable number of prospects for you to consider. Often, I preview properties to make better use of your time. I can make a market analysis to support my opinion of a property's fair market value, and I will be present at home inspections and work closely with the escrow and lending officers handling your home purchase to anticipate problems and expedite closing.

 

INVESTORS

I have owned and managed income property in Salem and Keizer since 1979, and I am very familiar with 1031 tax-deferred exchanges. Experience has given me a keen eye for rental marketability as well as deferred maintenance & repairs that might cost you dearly later. I can help you find and evaluate the apartment complex, multi-plex, or single family home that meets your investment goals.